Chipotle launches loyalty program for frequent customers

On July 1, 2016, Chipotle is launching Chiptopia Summer Rewards, a loyalty program that rewards frequent customers with FREE food and 'bonus' rewards. The perks are earned by how often you visit, and not by how much you purchase. Finally, an incentive for loving Chipotle! Which is pretty sweet if you're a fiend and the employee's already know your order by heart.Register Chiptopia Summer Rewards by July 31, and score free chips and guacamole with your first entrée purchase.